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      09-29-2011, 10:22 PM   #108
Drives: 335i E93
Join Date: Aug 2009
Location: SF Bay area

Posts: 97
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Originally Posted by MPBK View Post
Why is it irrelevant? You asked when BMW gave things for free when they can charge for.
If they gave hardware, which costs them something to produce, for free, why wouldn't they give software, which costs them zero to produce (once it's already developed)?
Just because something that once was an option is now standard in NO WAY implies it is now free, its cost has just been rolled into the MSRP.

With your reasoning Microsoft has no standing to sell its OS for ~$100, because it cost them less than $1 to cut (or support the download) of the OS.
Guess what MS gets this hefty premium because
1) The product it has market value
& 2) MS is a business that needs to recoup its development ( & SG&A costs)
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