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      01-25-2012, 11:21 PM   #51
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chrisk03's Avatar

Drives: 2011 335i M-Sport
Join Date: Dec 2011
Location: Northeast

iTrader: (2)

Originally Posted by mojaito View Post
The problem is that Audi have the S and the RS division. So you know the RS is all business. But now everybody is going to have a car with the M badge. The M badge should be reserve for the best of the best, not this. They should just call it the BMW performance.
Bingo! Can you say M brand dilution. Dumb move for BMW, IMO.

I'm sure the marketing geniuses think "performance" would be too long of a name/brand to use and no way they are going to us "P"... P335i or 335iP, etc.
2011 335i M-Sport (SOLD), BMW Performance Powerkit Version 1, BMW Performance Exhaust (SOLD), 35% F1 Pinnacle Tint