Originally Posted by ptack
Porsche made a big bet on the Cayenne and it worked - to a point. They then tried to double down and take over VW which blew up in their faces in the worst way. The Cayenne was a slightly new idea, but it's not new any more and the competition will be fierce so the upside is no where near as good.
They sure as hell did blow that!
I don't know I agree with your second point though; I don't see my local dealer discounting Cayennes heavily for the sake of competition. On the other hand, that is what ruled it out in my consideration before getting the X5. When I looked at what I got in the X5 for the same money vs. the Porsche, there really was no comparison. So they could have an issue there...not sure. Certainly the Porsche name is still a higher status symbol than BMW - at least in the US.