Originally Posted by Randarjon
Since BMW announced they would be building the M6 Gran Coupe, I've begun to ponder about how confusing BMW’s product line up really is. It’s a mix of sedans, wagons, coupes and convertibles which all sound simple enough, however dig deeper and there are mutants which are part SUV part coupe, as well as things that are half sedan, half wagon and half whale, and there are others that have no real identity at all.
There must be some good business reasons and return on investment calculations.
But I wonder how much are the cost overheads for all these different versions, although the base platform remains same.
I'm very curious to see the affect on the resale value and 2nd hand market of these cars. With so many options and versions overlapping, used BMW market will be interesting. I would say the value will go down.