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      12-23-2008, 02:37 PM   #1
digivue
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BMW U.S. Price Increases (including new 7-series)

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PRESS RELEASE

BMW ANNOUNCES JANUARY 2009 PRICE ADJUSTMENT

12/22/2008

Woodcliff Lake, NJ December 22, 2008...BMW of North America, LLC announced today an average price increase of 0.7 percent for BMW vehicles sold in the U.S. effective January 1, 2009. This action is driven by the ongoing structural and economical changes in the market place. It will ensure revenue generation for the company's U.S. operations and help to protect the quality of business.

Pricing for the new Advanced Diesel vehicles remain unchanged. The all new 335d and X5 xDrive35d were launched recently and have begun arriving at BMW Centers this month.

In addition, BMW announced pricing for the new 2009 7 Series that debuted recently at the Los Angeles International Auto Show. The base price for the 750i is $81,125 and the 750Li is 85,025 (including $825 for destination and handling). Both models began production in November and will arrive at BMW Centers in the spring.