0-60 is a very poor measurement of a car's capabilties. I suppose 0-100 would be better but I'm sure there are some legal issues there. I remember the 70s/80s when US car advertisements in magazines could only use 0-55.
It's not just an american obsession. It's the same in the UK although over there, top speed is nearly always quoted as well when discussing a car's performance. I guess because you can actually find public roads (Germany) to do it.
2006 E90 330i (retired)
2009 E90 335i (retired)
2012 E70 X5 50i M Sport, JB Stage 1, 4.6 secs 0-60.
2011 VW GTI/DSG