Originally Posted by ragingclue
Exactly this. If people are throwing Roush, Saleen, Steeda, etc... in there, then we've got to go ahead and include Dinan, Hamann, Hartge, etc... Every single edition listed above has a specific purpose, and more importantly, serves it extremely well. What platform in the BMW lineup successfully shows this kind of versatility? There isn't one.
On the other hand, BMW's recent special editions have been nothing more than "must-have-because-it's-rare-even-though-it's-still-pretty-much-the-same-goddamn-thing-as-the-regular-edition". Blingier wheels, special paint, an extra button that sets shock bound and rebound to infinity....
And a video just came out recently by IL that pretty much shows how versatile the performance of the range is.