Quote:
Originally Posted by Leaker
there are always 3 sides to every story....his , theirs and the truth.
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I totally agree with you on this. My point is BMW/Penske has let this get WAY out of hand - there is a lesson there for other businesses on how to react to customer/product issues in social media - what they have done so far is not the right answer. Interestingly, in my experience they still have an opportunity to right the ship - we'll see what happens!
-Rich