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Originally Posted by LEDZEP
 Then why do they call and survey your buying and service experiences? You think BMWUSA doesn't care if a dealership is giving bad ownership experiences? Of course they do! Can they do anything about it? You bet your ass they can.
It really depends on the nature of the complaint, and how many they've received. I've even had American car dealerships kissing my ass after complaining to the mothership about their shoddy service. However, my first advice is always to try and straighten it out with them first. |
They survey because dealer compensation is based on CSI. That doesn't mean BMW is in a position to address complaints per se. All you have to do is read a bunch of posts on bimmerfest or Roadfly and you'll see how dealers are capable of demonstrating an inability to satisfy customers and how BMW NA only steps in when things get really bad.
I'm not saying this is how it should be, but it is how it is. I wish I could report otherwise.