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All dealerships try and pound you with a trade in. I was at a dealership not more than 2 months ago looking to flick a Merc CLK 55 AMG and they basically did EXACTLY the same thing offered $20k below redbook.
I walked out, when the called I told them I wasn't interested as they were $20k under the redbook value and I'd just sell the car privately and buy another brand instead.
Good luck with it, and just realise you won't get wholesale pricing if you trade it. Your better off flicking it privately.
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