That's the future folks: BMW future cars will be CFRP intensive (5 and 7 series) and I am sure that they will be the leaders in mass produced automobile with this material...
A very interesting article on the reasons why from bloomberg:
http://www.bloomberg.com/news/2013-1...auto-edge.html
They want to "get the expense of a carbon-fiber frame down to the level of aluminum by 2020"