M Performance Automobiles. Intensified Driving Pleasure.

Twix · 11-01-2016, 07:49 AM

I couldn't get any sounds on my phone, but seeing the G30 next to the F11 in the slide really shows how much better looking the new 5er is.

jpdchicago · 11-01-2016, 07:52 AM

Just like AMG...
Every other Mercedes is an AMG now.

6ixSpd · 11-01-2016, 09:51 AM

So much bullshit in one video.

kyleb350 · 11-01-2016, 10:04 AM

Hopefully we'll get to hear an M760 with an aftermarket exhaust soon.

0w40X1 · 11-01-2016, 10:05 AM

I bought the cheapest car, X1 s28i with M Sport, and it's the best driving car I've ever known.

My wife wanted it, and I became a fan. I get some amazing tech for a strippo car. So what It's not true M, the low end torque and traction is plenty for street, and I've even tracked it at COTA up to 120mph. The super car guys called me quick because it is.

infamousq · 11-01-2016, 11:11 AM

Quote:

Originally Posted by deemo319

It's very cheesy in parts. Who wouldn't want that neon sign in their garage?

They really need to build an M7 and stop all of this ridiculous teasing.

Put the M back into M on a serious scale.

Amen brother Amen!!!

N & M · 11-01-2016, 11:47 AM

Got me interested. Can't wait to try the 760.

te37 · 11-01-2016, 01:02 PM

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Sassicaia · 11-01-2016, 01:20 PM

BMW continuing to cash in on what little brand equity they have left. ///M and AMG mean absolutely nothing but a short term sales tactic to give someone the feeling they are getting something they really arn't.

BMW didn't invent this approach pretty much all luxury (with rare exception) brands have diluted their brands by taking something only few could afford or buy (which built the brand) and then make it accessibly to anyone by slapping it on a dumbed down version of the real thing.

Its a sad reality of someone in charge trying to generate short term sales growth. You can measure the sales number, but not easily put into figures the damage it does to the brand equity.

Salespunk · 11-01-2016, 03:02 PM

Quote:

Originally Posted by hockey21

personally i think this is the reason BMW is losing it's luster, especially the REAL M Cars.

Can't say it's a bad business decision by the execs at BMW because they are selling more cars, but for the true enthusiasts, it makes nothing unique about having a real M Car when every other car has M Stamps all over it. I think it's so cheesy.

Mercedes is doing the same thing with AMG. In reality any non enthusiast thinks that an M3 is just a 3 series and any real enthusiast knows the difference between an M340i and an M3.

raysspl · 11-01-2016, 03:16 PM

So much cheese

clbmw · 11-01-2016, 04:21 PM

Quote:

Originally Posted by ice31

Why BMW doesn't use this V12 in a supercar is beyond me. The engine alone would sell the car...

:

Absobloodylutely

clbmw · 11-01-2016, 04:28 PM

There's a lot of talk about cheese (and it's making me hungry...) but I've long thought BMW do not do enough to segregate their top end models from their entry level models, especially since you can get 116d and 318d M sport trims (speed boats with canal boat engines) - it's about time something was done to signify the top of the range (M cars are different mechanically and cosmetically so can barely be called part of the range).

As someone who drives an M performance model and not an M I'd say it's far from cheese

Bosozoku · 11-01-2016, 04:44 PM

Meanwhile, October BMW sales are way down year-over-year.
Except for the 7-Series.

http://www.bimmerfile.com/2016/11/01...-sales-numbers

Paul-Bracq-BMW · 11-01-2016, 05:36 PM

Quote:

Originally Posted by mym3yeah

m760i instead of m760li will be for the u.s correct?

All the 7 series in the US are LWB, but the naming is still M760i.

SCOTT26 · 11-01-2016, 05:44 PM

Quote:

Originally Posted by Bosozoku

Meanwhile, October BMW sales are way down year-over-year.
Except for the 7-Series.

http://www.bimmerfile.com/2016/11/01...-sales-numbers

Again BMW X models setting the pace like everybody else and their SUVs.
And the BMW brand excelling in other global markets.

PETERYanni · 11-02-2016, 12:33 AM

So now BMW, BMW M Performance & BMW M?!

rundmc_92 · 11-02-2016, 07:54 AM

Quote:

Originally Posted by mym3yeah

m760i instead of m760li will be for the u.s correct?

Most likely. The new 5er is practically a short wheelbase 7 anyway (not complaining) so BMW probably won't see much value in bringing over the swb 7.

ur31337 · 11-02-2016, 09:28 AM

Quote:

Originally Posted by PETERYanni

So now BMW, BMW M Performance & BMW M?!

Yes, just list BMW i & BMW i Performance. My regional manager has explained it like a pendulum.

M -> M Perf -> BMW <- i Perf <- i

I'm not saying I completely agree, but working for BMW, I understand.

The-Traveler · 11-02-2016, 03:41 PM

Hated the script, and even more so his voice. The G30 5 series marketing video from last week was miles better than this cheesy thing.

bd307 · 11-10-2016, 05:41 PM

Can they not put the V12 letters on there??

insanecoder · 11-10-2016, 05:49 PM

Ok so now im really confused..
is "M-performance" something between a true "M" and an "M-sport"?
So "M-performance" what is it.. just a high-spec model with a tune?

11-01-2016, 07:49 AM	#23
Twix Lieutenant Colonel 655 Rep 1,922 Posts Drives: 2011 e91 Join Date: Jan 2013 Location: Calgary, AB, Canada iTrader: (0) Garage List 2011 BMW 328i xDriv ... [0.00] 2002 Land Rover Dis ... [0.00]	I couldn't get any sounds on my phone, but seeing the G30 next to the F11 in the slide really shows how much better looking the new 5er is. __________________ 2011 E91 2016 M2 - Sold 2014 X1 - Sold 2002 Land Rover Discovery II - 3" lift & 33s
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11-01-2016, 07:52 AM	#24
jpdchicago Major 1359 Rep 1,394 Posts Drives: M4 CSL, X3MC Join Date: Feb 2016 Location: Chicago area iTrader: (0)	Just like AMG... Every other Mercedes is an AMG now.
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11-01-2016, 09:51 AM	#25
6ixSpd Save the manuals! 6012 Rep 6,742 Posts Drives: '16 M3, '23 718 Spyder Join Date: Feb 2016 Location: 416 iTrader: (4)	So much bullshit in one video. __________________ '16 M3 \| '23 718 Spyder Past: E92 M3, F87 M2, E39 M5, etc
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11-01-2016, 10:04 AM	#26
kyleb350 Brigadier General 424 Rep 4,709 Posts Drives: '21 X3MC Join Date: Jun 2008 Location: Milwaukee iTrader: (6)	Hopefully we'll get to hear an M760 with an aftermarket exhaust soon.
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11-01-2016, 10:05 AM	#27
0w40X1 Lieutenant 34 Rep 485 Posts Drives: 2014 BMW X1 s28i M Sport Join Date: Sep 2013 Location: West Texas iTrader: (0)	I bought the cheapest car, X1 s28i with M Sport, and it's the best driving car I've ever known. My wife wanted it, and I became a fan. I get some amazing tech for a strippo car. So what It's not true M, the low end torque and traction is plenty for street, and I've even tracked it at COTA up to 120mph. The super car guys called me quick because it is.
	Appreciate 0 Quote

11-01-2016, 11:47 AM	#29
N & M Captain 371 Rep 769 Posts Drives: F90 M5 Join Date: Jul 2012 Location: The Gulf iTrader: (0)	Oh yeh! Got me interested. Can't wait to try the 760.
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11-01-2016, 01:02 PM	#30
te37 Major 545 Rep 1,132 Posts Drives: F80 SS/SO 6MT Join Date: Jun 2013 Location: ATL iTrader: (3)
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11-01-2016, 01:20 PM	#31
Sassicaia Brigadier General 4452 Rep 3,308 Posts Drives: SMB F80 6MT Join Date: Apr 2015 Location: Vancouver, Canada iTrader: (0)	BMW continuing to cash in on what little brand equity they have left. ///M and AMG mean absolutely nothing but a short term sales tactic to give someone the feeling they are getting something they really arn't. BMW didn't invent this approach pretty much all luxury (with rare exception) brands have diluted their brands by taking something only few could afford or buy (which built the brand) and then make it accessibly to anyone by slapping it on a dumbed down version of the real thing. Its a sad reality of someone in charge trying to generate short term sales growth. You can measure the sales number, but not easily put into figures the damage it does to the brand equity.
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11-01-2016, 03:16 PM	#33
raysspl Brigadier General 992 Rep 3,001 Posts Drives: walking, bicycle, & bus Join Date: Jan 2015 Location: SoCal iTrader: (0)	So much cheese __________________ re
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11-01-2016, 04:28 PM	#35
clbmw Major 633 Rep 1,483 Posts Drives: 320d M135i Join Date: Apr 2012 Location: UK iTrader: (0)	There's a lot of talk about cheese (and it's making me hungry...) but I've long thought BMW do not do enough to segregate their top end models from their entry level models, especially since you can get 116d and 318d M sport trims (speed boats with canal boat engines) - it's about time something was done to signify the top of the range (M cars are different mechanically and cosmetically so can barely be called part of the range). As someone who drives an M performance model and not an M I'd say it's far from cheese
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11-01-2016, 04:44 PM	#36
Bosozoku Almost completely sane 694 Rep 1,080 Posts Drives: '17 M2, '00 S2000 Join Date: Aug 2014 Location: SF Bay Area iTrader: (0)	Meanwhile, October BMW sales are way down year-over-year. Except for the 7-Series. http://www.bimmerfile.com/2016/11/01...-sales-numbers __________________ '17 BMW M2 (BSM 6MT Exec CarPlay, TechnicPnP ASD bypass, IND M Perf shift knob + keyhole cover, Pedal Haus pedals + heel plate, 3M CR90 tint, BavSound Ghost woofers, Racing Dynamics strut tower brace, Dinan midpipe, Turner intercooler) '00 Honda S2000 (Silverstone Metallic, black leather, factory titanium shift knob + front lip + trunk spoiler, front shock tower brace, front subframe x-brace)
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11-02-2016, 12:33 AM	#39
PETERYanni Second Lieutenant 52 Rep 251 Posts Drives: 435i w/ M Performance Join Date: Apr 2015 Location: Los Angeles iTrader: (0)	So now BMW, BMW M Performance & BMW M?!
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11-02-2016, 03:41 PM	#42
The-Traveler Lieutenant 137 Rep 560 Posts Drives: E92 M3 & G30 530e Join Date: May 2015 Location: Toronto iTrader: (0)	Hated the script, and even more so his voice. The G30 5 series marketing video from last week was miles better than this cheesy thing.
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11-10-2016, 05:41 PM	#43
bd307 Chef 927 Rep 1,059 Posts Drives: Things with wheels or no wheel Join Date: Dec 2014 Location: Area 51 iTrader: (0)	Can they not put the V12 letters on there??
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11-10-2016, 05:49 PM	#44
insanecoder Banned 1410 Rep 3,211 Posts Drives: 340isDrive Join Date: May 2016 Location: East Coast USA iTrader: (0)	Ok so now im really confused.. is "M-performance" something between a true "M" and an "M-sport"? So "M-performance" what is it.. just a high-spec model with a tune?
	Appreciate 0 Quote