Actual discounts offered on new BMWs

Magimac · 10-09-2007, 07:30 PM

My car is due here in a few days, but I am still on the fence over the disparity between Canadian and US prices. I'd love to have a new 335, but the price difference is too great to not be annoyed.

One piece of ammunition that would help all of us who are waiting for their new cars is the knowledge of the actual discounts that other people are able to get. My dealer here in Ottawa tells me that BMW Canada limits the amount of discount they are "allowed" to give -- this sounds like total BS to me. They've offered me $2000 off list -- this is 3.11% of the total price ($62345.) My car is a 335i sedan (Sport|Premium|Nav|Sound|met paint|CA|PDC.) What is everyone else getting on their new rides?

I'd really like to know if this is a reasonable number -- if not I will be walking away from the deal tomorrow (unless they give me better..)

Thanks

kalch · 10-09-2007, 07:32 PM

that's pretty good, but i know someone offerred more than 3.5 per cent, someone 4 %, another 5 %

CaptChaos · 10-09-2007, 10:16 PM

If you get 3-4% off you are doing pretty well.

dkvby · 10-10-2007, 01:34 AM

my fd just went to the dealer last week and the salesman quote him a 3500 discount on a 08 335 coupe, well he knows the salesman good though

aspiring335 · 10-10-2007, 01:47 AM

It's a bit misleading of your dealer to say that BMW Canada 'limits the discounts'. In every ad you'll see 'retailers set actual prices', although I expect BMW issues guidelines. But what you dealer probably means is that, like every other manufacturer, BMW has squeezed the margins on new vehicles for the dealer way, way below what they used to be. Most of the money these days is made by pushing leases, etc.

As an aside, I got $6,000 off my 330i, but that was when the 335i was coming out, so it's not comparable to your situation.

sejoon85 · 10-10-2007, 02:39 AM

I got a $2000 discount on my 335i coupe.

peazs · 10-10-2007, 02:49 AM

seems like $2000-$2500 is pretty good if u can get that from what i'm reading

hj058 · 10-10-2007, 04:22 AM

well..i only got 1000 off..but i guess that is because i ordered it back when 335 just came out which is around last november..

discoboy1 · 10-10-2007, 08:13 AM

Got 2000$ off my 2008 E92 335, that is 3.53%.

ElCapitan · 10-10-2007, 09:29 AM

I only got 2.76% off MSRP. I always get my bimmers from a small dealer that has less room to lower prices. OTOH I get 15% off parts and great service. After all I puschased 3 cars from them in less than 5 years. My E46 M3 was with no rebate off MSRP what so ever and my first car from them was my E46 330xi had 1.15% off MSRP.

Maybe some would consider me a sucker but I am comfortable with my transactions.

Rewted · 10-10-2007, 09:40 AM

Got 4% off my order, car comes in 2 weeks.

scoop · 10-10-2007, 10:36 AM

The discount one receives is heavily dependent on the options one orders.
The more options, the greater the discount. This is where the bulk of the dealers' markup takes place.

10-09-2007, 07:30 PM	#1
Magimac First Lieutenant 4 Rep 302 Posts Drives: 08 335i sedan Join Date: Sep 2007 Location: Ottawa, ON iTrader: (0) Garage List 2008 335i sedan [0.00]	Actual discounts offered on new BMWs My car is due here in a few days, but I am still on the fence over the disparity between Canadian and US prices. I'd love to have a new 335, but the price difference is too great to not be annoyed. One piece of ammunition that would help all of us who are waiting for their new cars is the knowledge of the actual discounts that other people are able to get. My dealer here in Ottawa tells me that BMW Canada limits the amount of discount they are "allowed" to give -- this sounds like total BS to me. They've offered me $2000 off list -- this is 3.11% of the total price ($62345.) My car is a 335i sedan (Sport\|Premium\|Nav\|Sound\|met paint\|CA\|PDC.) What is everyone else getting on their new rides? I'd really like to know if this is a reasonable number -- if not I will be walking away from the deal tomorrow (unless they give me better..) Thanks Last edited by Magimac; 10-09-2007 at 07:31 PM.. Reason: added the question...
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10-09-2007, 07:32 PM	#2
kalch Lieutenant 22 Rep 528 Posts Drives: Gracie:E92 335 19" S/P/FL/CA Join Date: Apr 2007 Location: TORONTO iTrader: (0)	that's pretty good, but i know someone offerred more than 3.5 per cent, someone 4 %, another 5 % __________________ E92 335 SPACE GRAY/BLK; 6MT; PREMIUM 19" SPORT PACKAGE;6FL;COMFORT ACCESS
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10-09-2007, 10:16 PM	#3
CaptChaos Captain 55 Rep 817 Posts Drives: 2017 M2 - Mineral Grey Join Date: Oct 2006 Location: Richmond, BC, Canada iTrader: (0)	If you get 3-4% off you are doing pretty well.
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10-10-2007, 01:34 AM	#4
dkvby ☠☠☠☠☠ 21 Rep 684 Posts Drives: 07 Blk e92 335i Join Date: Aug 2007 Location: HK iTrader: (3) Garage List 2007 335i Coupe [0.00]	my fd just went to the dealer last week and the salesman quote him a 3500 discount on a 08 335 coupe, well he knows the salesman good though
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10-10-2007, 01:47 AM	#5
aspiring335 Lieutenant Colonel 95 Rep 1,614 Posts Drives: 2019 G05 40i Join Date: May 2006 Location: Toronto, Canada iTrader: (0) Garage List 2006 330i [0.00]	It's a bit misleading of your dealer to say that BMW Canada 'limits the discounts'. In every ad you'll see 'retailers set actual prices', although I expect BMW issues guidelines. But what you dealer probably means is that, like every other manufacturer, BMW has squeezed the margins on new vehicles for the dealer way, way below what they used to be. Most of the money these days is made by pushing leases, etc. As an aside, I got $6,000 off my 330i, but that was when the 335i was coming out, so it's not comparable to your situation. __________________ 2019 G05 40i (premium excellence, m-sport, 2VR), Tesla Model S 100D, Nissan Leaf SL Volvo XC90 T8, Subaru Outback, E84 X1 28i, E91 328i xdrive, 6MT, VW Touareg TDI, E90 330i, E46 325iT, MINI Cooper S (all retired)
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10-10-2007, 02:39 AM	#6
sejoon85 Captain 20 Rep 683 Posts Drives: AW e92 m3 Join Date: Sep 2007 Location: Vancouver iTrader: (1)	I got a $2000 discount on my 335i coupe.
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10-10-2007, 02:49 AM	#7
peazs dub.dub 1 Rep 106 Posts Drives: 2008 Honda Accord Coupe Join Date: Sep 2007 Location: Vancouver, BC, Canada iTrader: (0)	seems like $2000-$2500 is pretty good if u can get that from what i'm reading
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10-10-2007, 04:22 AM	#8
hj058 Colonel 81 Rep 2,017 Posts Drives: 335i Join Date: Nov 2006 Location: Richmond, BC iTrader: (4)	well..i only got 1000 off..but i guess that is because i ordered it back when 335 just came out which is around last november.. __________________ F30 335i Xdrive Black Msport E92 335i Black/black (Missed)
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10-10-2007, 08:13 AM	#9
discoboy1 Lieutenant Colonel 121 Rep 1,555 Posts Drives: E82 1M VO/F30 328D Join Date: Mar 2005 Location: Montreal iTrader: (3)	Got 2000$ off my 2008 E92 335, that is 3.53%.
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10-10-2007, 09:29 AM	#10
ElCapitan Lieutenant Colonel 38 Rep 1,762 Posts Drives: 2007 E91 328xi & 2008 E90 335i Join Date: Dec 2006 Location: North Bay, ON iTrader: (2)	I only got 2.76% off MSRP. I always get my bimmers from a small dealer that has less room to lower prices. OTOH I get 15% off parts and great service. After all I puschased 3 cars from them in less than 5 years. My E46 M3 was with no rebate off MSRP what so ever and my first car from them was my E46 330xi had 1.15% off MSRP. Maybe some would consider me a sucker but I am comfortable with my transactions. __________________ *2008* E90 335i \| Silver Grey \| Terra \| Piano Black \| ZSP \| ZKO \| ZAT \| ZKI \| ZPL \| ZKL \| *2007* E91 328xi \| Black Sapphire \| Terra \| ALuminium \| ZKO \| ZKI \| ZPL *Past Cars:* 2004 ///M3, 2002 E46 330xi, 2003 GTI 1.8T, 1996 Neon
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10-10-2007, 09:40 AM	#11
Rewted Captain 313 Rep 909 Posts Drives: M3 Join Date: Mar 2007 Location: Canada iTrader: (0)	Got 4% off my order, car comes in 2 weeks.
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10-10-2007, 10:36 AM	#12
scoop Second Lieutenant 10 Rep 249 Posts Drives: 08 335i coupe Join Date: Aug 2007 Location: Toronto iTrader: (0)	The discount one receives is heavily dependent on the options one orders. The more options, the greater the discount. This is where the bulk of the dealers' markup takes place.
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