E90Post
 


Extreme Power House
 
BMW 3-Series (E90 E92) Forum > BIMMERPOST Universal Forums > General BMW News and Cars Discussion > Hairdo test in the new BMW wind tunnel



Reply
 
Thread Tools Search this Thread
      10-28-2009, 03:59 PM   #1
Jason
Administrator
Jason's Avatar
United_States
6748
Rep
16,680
Posts

 
Drives: E90 M3
Join Date: Mar 2005
Location: USA

iTrader: (0)

Hairdo test in the new BMW wind tunnel

Hairdo test in the new BMW wind tunnel (BMW).

She sits in a 1987 open-top BMW 3 Series Convertible, authentically dressed in an eighties-style Bordeaux-coloured dress, her hair down and put into perfect shape by a hair specialist. She is slightly nervous before the "test drive": "I'm a little on edge because I'm not sure exactly what's going to happen with all this wind. But BMW has assured me that it's all safe." The huge rotor of the wind tunnel slowly starts to turn, from the control centre you can see a gentle breath of air slowly but surely developing into a stiff breeze at 60 km/h. After this windy test drive, the result is clear: the hairstylist on the set is not too happy since the only thing the tousled mane of model and TV presenter Sylvie van der Vaart would be good for is an eighties music video.

The outfit and hair are restyled and we shoot forward into the year 2009: a current 3 Series Convertible now gleams in the light of the wind tunnel. Sylvie van der Vaart appears with a business look - an elegant beige-coloured trouser suit. She smiles into the camera and waxes lyrical about open-top driving in Madrid, where she lives. "Open-top motoring is just the thing for me!" says the 31-year-old. Waiting at the wheel in the wind tunnel, she once again waits in suspense for the next test run as the huge rotors start to move. The improved aerodynamics of the vehicle with reduced air turbulence in the interior is clearly visible to all those on the set. The long, straight hairstyle hardly moves a millimetre. Sylvie van der Vaart smiles as she steps out of the car: "What a difference from the older model! I couldn't feel the wind at all - I even had to check to see if they'd even turned it on."

Shortly after the shoot in Munich, van de Vaart was diagnosed with cancer at an early stage and successfully treated. She quickly started working again - both in the photo studio and on television. "Discipline is very important in my line of work," she says. She quickly got used to wearing a wig, too - and continues to drive open top.

The hairdo experiment illustrates 22 years of progress in automobile development. Facilities such as the new Aerodynamic Test Centre enable engineers of the BMW Group to improve aerodynamics at an early stage of the development process so as to make a contribution to increasingly efficient vehicles. In addition to lightweight construction and drivetrain, aerodynamics has a key role to play in automobiles of the future. Sophisticated aerodynamics is one of the key variables in the BMW Groups EfficientDynamics approach. BMW is a forerunner within the entire automotive industry in terms of the reduction of CO2 emissions. In the EU, the BMW Group's new car fleet of 2008 has an average CO2 emission level of 156 grams per kilometre - well below that of other premium manufacturers.



Name:  hair1.jpg
Views: 3869
Size:  611.7 KB

Name:  hair2.jpg
Views: 3128
Size:  611.2 KB

Name:  hair3.jpg
Views: 3108
Size:  603.6 KB

Name:  hair4.jpg
Views: 3329
Size:  519.8 KB

Name:  hair5.jpg
Views: 3659
Size:  779.3 KB

Name:  hair6.jpg
Views: 3235
Size:  618.4 KB

Name:  hair7.jpg
Views: 3059
Size:  628.0 KB

Name:  hair8.jpg
Views: 3289
Size:  477.4 KB

Name:  hair9.jpg
Views: 3765
Size:  478.8 KB

Name:  hair10.jpg
Views: 3154
Size:  479.7 KB

Name:  hair11.jpg
Views: 3705
Size:  558.4 KB

Name:  hair12.jpg
Views: 3683
Size:  488.1 KB

Name:  hair13.jpg
Views: 3655
Size:  450.1 KB

Name:  hair14.jpg
Views: 3281
Size:  587.0 KB

Name:  hair15.jpg
Views: 3636
Size:  546.0 KB

Name:  hair16.jpg
Views: 3490
Size:  515.5 KB
__________________
Check on the Latest BMW News
Become a fan of Bimmerpost Facebook
Follow us on Bimmerpost Twitter
Subscribe to Bimmerpost Youtube Channel

Appreciate 0
      10-28-2009, 04:02 PM   #2
MJC///M3
Colonel
MJC///M3's Avatar
United_States
28
Rep
2,327
Posts

 
Drives: 09 SSII E92 M3
Join Date: Aug 2008
Location: Bronx, NYC

iTrader: (0)

go girl!
__________________
"You will get there, but it is up to you and you alone. It is what you are willing to do, and how you are willing to get there. You must be relentless, you must be tireless, you must pursue at all costs, so that you are ready, when the time is right." -Dad
Appreciate 0
      10-28-2009, 04:33 PM   #3
UltimateBMW
Brigadier General
UltimateBMW's Avatar
105
Rep
3,287
Posts

 
Drives: MP4
Join Date: Dec 2006
Location: South

iTrader: (0)

tl;dr: hair doesn't get blown now.
__________________
Appreciate 0
      10-28-2009, 05:36 PM   #4
MCMLXXXIX
wat
MCMLXXXIX's Avatar
55
Rep
3,410
Posts

 
Drives: a gr3at whit3 5hark
Join Date: Oct 2008
Location: Oct 2008

iTrader: (0)

hairdo test?

.........
Appreciate 0
      10-28-2009, 05:39 PM   #5
taliesen
Self Imposed Exile
taliesen's Avatar
4
Rep
229
Posts

 
Drives: 09 E90 328i
Join Date: May 2009
Location: DFW, TX

iTrader: (1)

Quote:
Originally Posted by MJC///M3 View Post
go girl!
Are you saying that to the model, or the stylist?

Best regards,
taliesen
__________________
2009 E90 328i - Space Gray / Black-Ette / Aluminum / 6MT / Xenons / BT / iPod / Legal Tints / Blue and White CF Roundels / Clear Bra / Done Modding (daily driver)
Appreciate 0
      10-28-2009, 05:40 PM   #6
jibaholic101
Brigadier General
54
Rep
3,503
Posts

 
Drives: women wild
Join Date: Nov 2008
Location: Charleston, SC

iTrader: (0)

you go girl!
__________________
some italian, german, and japanese ones; and on order more of the same
Appreciate 0
      10-28-2009, 05:52 PM   #7
MJC///M3
Colonel
MJC///M3's Avatar
United_States
28
Rep
2,327
Posts

 
Drives: 09 SSII E92 M3
Join Date: Aug 2008
Location: Bronx, NYC

iTrader: (0)

Quote:
Originally Posted by taliesen View Post
Are you saying that to the model, or the stylist?

Best regards,
taliesen
the model smart ass.
__________________
"You will get there, but it is up to you and you alone. It is what you are willing to do, and how you are willing to get there. You must be relentless, you must be tireless, you must pursue at all costs, so that you are ready, when the time is right." -Dad
Appreciate 0
      10-28-2009, 06:34 PM   #8
Koroush
Lieutenant
Koroush's Avatar
No_Country
17
Rep
401
Posts

 
Drives: nothing
Join Date: Oct 2007
Location: Maryland

iTrader: (0)

This is stupid.
__________________
Appreciate 0
      10-28-2009, 06:51 PM   #9
jaybird124
Captain
jaybird124's Avatar
12
Rep
839
Posts

 
Drives: '09 335d Sport
Join Date: Nov 2005
Location: Florida

iTrader: (0)

The girl looks better with the wind blowing through her hair.
Appreciate 0
      10-28-2009, 07:06 PM   #10
garek
Second Lieutenant
garek's Avatar
United_States
4
Rep
287
Posts

 
Drives: 09 E90 M3 DCT
Join Date: Apr 2006
Location: Arizona

iTrader: (0)

So that's how the engineers at BMW are picking up chicks these days.
__________________
///M3 E90 '09 Le Mans Blue | DCT | Silver Novillo | Tech | Prem | 19"s | Prem Sound | iPod
StopTech BBK | Volk VR.G2 | H&R Sport Springs
Appreciate 0
      10-28-2009, 07:48 PM   #11
zenderm3
Lieutenant Colonel
zenderm3's Avatar
Australia
33
Rep
1,961
Posts

 
Drives: E36 M3 DY/2010 E92 M3
Join Date: Jun 2009
Location: Brisbane

iTrader: (0)

Quote:
Originally Posted by garek View Post
So that's how the engineers at BMW are picking up chicks these days.
Haha...
__________________
________________
My ///M is in my garage .... and it is a beast!
2010 E92 M3 Space Grey | Fully Loaded
1996 E36 M3 Dakar Yellow - No Longer With Me
2004 Honda Accord Euro - SOLD
Appreciate 0
      10-28-2009, 08:01 PM   #12
03BeastCharmer
Major
03BeastCharmer's Avatar
22
Rep
1,415
Posts

 
Drives: 03 M5, '13 & 97 M3
Join Date: Oct 2007
Location: Houston

iTrader: (2)

Are those cars sitting on rollers moving, and not strapped down?
__________________

Current: '13 E92 M3 Euro Delivery
Wife's: E39 M5, E36 M3
Gone: E86 M Coupe; E30 M3
Appreciate 0
      10-28-2009, 08:11 PM   #13
Ender514
General
Ender514's Avatar
United_States
210
Rep
20,999
Posts

 
Drives: 2009 E92 335i
Join Date: Feb 2008
Location: Philly

iTrader: (0)

hot!
__________________
09' E92 335i | 6MT | Montego Blue | Black Dakota Leather | Dark Burl Walnut | Premium | Sport | Cold Weather | Nav | Sirius | Comfort Access | iPod and USB adapter
Appreciate 0
      10-28-2009, 08:19 PM   #14
TheUltimateDrivingManiac
Freude am Fahren.
Kazakhstan
1
Rep
159
Posts

 
Drives: 335i E92
Join Date: Jul 2009
Location: Almaty, Kazakhstan

iTrader: (0)

Is she the standard equipment for E93?
__________________
Freude am Fahren.
Appreciate 0
      10-28-2009, 09:08 PM   #15
besiktas
Ultimate Driver for the Ultimate Driving Machine
United_States
31
Rep
1,016
Posts

 
Drives: BMW M3 E92
Join Date: Oct 2009
Location: Houston, TX

iTrader: (0)

if we buy the car, does the girl come with it??
Appreciate 0
      10-28-2009, 09:45 PM   #16
s4008616
Private First Class
s4008616's Avatar
Australia
3
Rep
182
Posts

 
Drives: E92 335i M-Sport
Join Date: Apr 2008
Location: Melbourne

iTrader: (0)

Oh god! Open your eyes.

She is not a girl but a 40+ year old mum.

No thanks....
__________________
E92 335i | M-Sports | MT | Sparkling Graphite | Corol Red | Sunroof |

Appreciate 0
      10-28-2009, 09:59 PM   #17
Zirenz2006
Brigadier General
Zirenz2006's Avatar
United_States
55
Rep
3,262
Posts

 
Drives: 12' F30 328i Sport Line
Join Date: Aug 2006
Location: US - RI

iTrader: (0)

Quote:
Originally Posted by s4008616 View Post
Oh god! Open your eyes.

She is not a girl but a 40+ year old mum.

No thanks....
She's 31 and gorgeous
__________________
Current: F30 328i Sport Line Sapphire Black|Black-red

Retired: '09 E90 335i M-Sport AW|Oyster, '07 E92 335i Graphite|Saddle, '05 E60 545i TiAg|Black, '01 E46 325i Jet Black|Black
Appreciate 0
      10-28-2009, 10:09 PM   #18
BMWI6
Major
BMWI6's Avatar
Colombia
32
Rep
1,322
Posts

 
Drives: 335is
Join Date: Feb 2008
Location: Miami, Fl

iTrader: (2)

shes so fine!!!! If she came with it, Id be buying 3 series's ALL day.
__________________
If everything seems under control, then you aren't going fast enough"
Appreciate 0
      10-28-2009, 10:48 PM   #19
Alumac
Second Lieutenant
2
Rep
287
Posts

 
Drives: prudently
Join Date: Mar 2007
Location: Atlanta

iTrader: (0)

Quote:
Originally Posted by Koroush View Post
This is stupid.
+1
Appreciate 0
      10-28-2009, 11:02 PM   #20
JustinB615
Second Lieutenant
United_States
2
Rep
230
Posts

 
Drives: LeMans MSport E90 335i
Join Date: Apr 2009
Location: Melbourne, FL

iTrader: (5)

Garage List
Quote:
Originally Posted by 03BeastCharmer View Post
Are those cars sitting on rollers moving, and not strapped down?
I was thinking the same thing. I'm sure that will change when there's an incident.
Appreciate 0
      10-28-2009, 11:12 PM   #21
kyleb350
Brigadier General
kyleb350's Avatar
United_States
51
Rep
4,196
Posts

 
Drives: F30 335i M-Sport
Join Date: Jun 2008
Location: LoMbard, IL

iTrader: (6)

It's gotta be strapped down from the bottom. Either that, or they photoshopped them out?
Appreciate 0
      10-29-2009, 12:22 AM   #22
Crazy Bimmer
The Jesal
Crazy Bimmer's Avatar
United_States
143
Rep
5,830
Posts

 
Drives: E90 M3
Join Date: Nov 2005
Location: Chicago IL

iTrader: (19)

Garage List
2009 BMW M3  [0.00]
Send a message via AIM to Crazy Bimmer
Well well hello!

Beautiful photos as well!
__________________
2009 E90 M3 - SOLD
Appreciate 0
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Forum Jump


All times are GMT -5. The time now is 10:53 AM.




e90post
Powered by vBulletin® Version 3.7.0
Copyright ©2000 - 2014, Jelsoft Enterprises Ltd.
1Addicts.com, BIMMERPOST.com, E90Post.com, F30Post.com, M3Post.com, ZPost.com, 5Post.com, 6Post.com, 7Post.com, XBimmers.com logo and trademark are properties of BIMMERPOST