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BMW 3-Series (E90 E92) Forum > BMW E90/E92/E93 3-series General Forums > Regional Forums > Canada > Do you feel you get your money's worth with BMW Canada?



View Poll Results: Do you feel you get your money's worth with BMW Canada
Yes 9 21.43%
NO 33 78.57%
Voters: 42. You may not vote on this poll

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      01-28-2011, 11:05 AM   #1
discoboy1
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Do you feel you get your money's worth with BMW Canada?

As a Canadian customer I feel abused by the way BMW Canada treats us compared to BMW North America (USA). I would like to know how other member feel....
I wrote a few times to BMW Canada customer relations regarding pricing policy and the only answer I got from them is "It's much more expensive to do business in Canada..."
Let's not forget, in the last years, the Canadian currency has appreciated compared to US dollar but also the Euro.

So I have compiled a list where BMW Canada get their money back...

1- 15-20% higher retail prices
2- Shipping and delivery 1995$ compared to 800$ in US
3- No special discounts on ED compared to 7%? in US
4- No full maintenance plan, where in USA they have wearable parts replaced(like brakes) under warranty.

If I am missing some please feel free to add to list, and to make this fair if we have any benefits compared to our friends down south tell me!
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      01-28-2011, 11:07 AM   #2
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Quote:
Originally Posted by discoboy1 View Post
As a Canadian customer I feel abused by the way BMW Canada treats us compared to BMW North America (USA). I would like to know how other member feel....
I wrote a few times to BMW Canada customer relations regarding pricing policy and the only answer I got from them is "It's much more expensive to do business in Canada..."
Let's not forget, in the last years, the Canadian currency has appreciated compared to US dollar but also the Euro.

So I have compiled a list where BMW Canada get their money back...

1- 15-20% higher retail prices
2- Shipping and delivery 1995$ compared to 800$ in US
3- No special discounts on ED compared to 7%? in US
4- No full maintenance plan, where in USA they have wearable parts replaced(like brakes) under warranty.

If I am missing some please feel free to add to list, and to make this fair if we have any benefits compared to our friends down south tell me!
Every company is out to make a profit. C'est la vie.
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      01-28-2011, 11:17 AM   #3
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They will get as much money out of you as you are willing to give them. When sales go down substancially, they will adjust.
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      01-28-2011, 11:24 AM   #4
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It would be interesting to see what their year end numbers are especially their profit margin in comparison to our friends across the boarder...
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      01-28-2011, 02:07 PM   #5
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Someone here mentioned that there is an import Duty of about $3,000 on a vehicle built out side North America. Only $800 (?) if built in States so US built 3 should be less........wait & see.
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      01-28-2011, 06:06 PM   #6
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No one is forcing you to buy a BMW. The fact that you own one suggests that you think it is worth the price you paid.

Companies exploit trade barriers to charge different prices in different regions. If you lived in the US, you would have paid less for your car. If you lived anywhere in Western Europe, you would have paid a great deal more. Whatever you did pay for your car, you agreed to it. If you didn't think they offered good value for money, you could have bought a Mercedes, Volkswagen/Audi, Porsche, Toyota/Lexus, Ford, Chrysler (well, maybe not...), GM car (well...), Honda/Acura, Nissan/Infiniti, Volvo, Hyundai/KIA, Subaru, or any of a number of other brands.

BMW is a for-profit, public corporation. It would be foolish to think that it would do anything out of the kindness of its heart or out of common decency, because corporations have neither hearts nor souls (except maybe metaphorically). It is one thing if they promised or agreed to something and are failing to deliver, but if they are living up to their end of a contract you voluntarily agreed to, you have no one but yourself to blame if you are unhappy with the result.
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      01-28-2011, 06:31 PM   #7
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canada's population: 34M
us population: 307M

so 1% of the country can buy/afford a bmw

canada: .34M
usa: 3.07M
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      01-28-2011, 08:02 PM   #8
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Quote:
Originally Posted by nvez View Post
canada's population: 34M
us population: 307M

so 1% of the country can buy/afford a bmw

canada: .34M
usa: 3.07M
That's a good way of putting it but someday it will bite them in the rear...
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      01-28-2011, 09:17 PM   #9
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Quote:
Originally Posted by Me_Hi View Post
That's a good way of putting it but someday it will bite them in the rear...
it already is.
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      01-28-2011, 09:46 PM   #10
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The differences can be attributed to two factors
1- Buying power for the US market.
2- US consumers are very vocal and push hard for their rights.

As someone said on the trail if everyone stopped buying BMW Canada will adjust, Management is obligated to deliver to share holders best interest not to their customers.
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      01-28-2011, 11:07 PM   #11
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US has ten times the population of Canada, and sell more than 10x more bimmers in the US than Canada.

If you don't like it, buy a Merc or a Lexus, or a... hmm, they all have the same issue don't they? i smell a monopoly on higher prices )
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      01-29-2011, 12:05 AM   #12
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It's not just cars, look at the cellphone market in the US vs Canada. The buying power is very different in the US and Canada.

On the plus side, we have free healthcare (to some extent).
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      01-29-2011, 12:32 AM   #13
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Also there's less competition amount dealerships in Canada. In GVA, there is not a lot of discount when buying a new BMW may be 1-2k on a 50k car. Unlike canada, the US dealerships are more willing to negoiate.
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      01-29-2011, 12:42 AM   #14
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The best way to give a clear message to BMW Canada is to buy your car in the USA.

I would like to do it next time, especially if I could do ED.
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      01-29-2011, 08:53 AM   #15
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Quote:
Originally Posted by discoboy1 View Post
As a Canadian customer I feel abused by the way BMW Canada treats us compared to BMW North America (USA). I would like to know how other member feel....
I wrote a few times to BMW Canada customer relations regarding pricing policy and the only answer I got from them is "It's much more expensive to do business in Canada..."
Let's not forget, in the last years, the Canadian currency has appreciated compared to US dollar but also the Euro.

So I have compiled a list where BMW Canada get their money back...

1- 15-20% higher retail prices
2- Shipping and delivery 1995$ compared to 800$ in US
3- No special discounts on ED compared to 7%? in US
4- No full maintenance plan, where in USA they have wearable parts replaced(like brakes) under warranty.

If I am missing some please feel free to add to list, and to make this fair if we have any benefits compared to our friends down south tell me!
I do agree with you to some extent, but then again if you have this much complain then why buy a BMW? There is no point on having a car that you are not really happy with.

You have to remember that the US is a very different market. Just because US and Canada share the same border doesnt mean that everything should be the same. Not to mention the population in the US and Canada. Canada's population is a fraction (1/10) or 10x compared to the US. There is a lot more to it than just "they should make the prices the same".

Its basic economics, supply and demand...

Also its not only BMW or cars for that matter. Everything food, clothes, electronics and even flights...
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      01-29-2011, 09:16 AM   #16
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Quote:
Originally Posted by BRAISKI View Post
I do agree with you to some extent, but then again if you have this much complain then why buy a BMW? There is no point on having a car that you are not really happy with.

You have to remember that the US is a very different market. Just because US and Canada share the same border doesnt mean that everything should be the same. Not to mention the population in the US and Canada. Canada's population is a fraction (1/10) or 10x compared to the US. There is a lot more to it than just "they should make the prices the same".

Its basic economics, supply and demand...

Also its not only BMW or cars for that matter. Everything food, clothes, electronics and even flights...
True, I will probably buy my third BMW this spring, and I do understand that Canada is a smaller market, but look at any other products other than cars and prices have adjusted over the years on many of them.
Price differences were the same when the dollar was at 65 cents...
Maybe I am one of those people who likes to complain, but there are far to many people who will just pay the bill without asking questions.

I find it funny that most of the people who took the time to answer actually defend BMW Canada, although the poll results go the other direction...
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      01-29-2011, 05:21 PM   #17
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Most cars in Canada no matter the brand are 20/30 percent higher. It's not a BMW only problem. Call it economies of scale or simple greed but its a sad reality. What bothers me more is the bare bones car BMW gives you and how expensive it is for options. I'm going to look at better equipped Lexus and audi s for my next vehicle
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      01-29-2011, 08:29 PM   #18
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Quote:
Originally Posted by slenfe View Post
The differences can be attributed to two factors
1- Buying power for the US market.
2- US consumers are very vocal and push hard for their rights.

As someone said on the trail if everyone stopped buying BMW Canada will adjust, Management is obligated to deliver to share holders best interest not to their customers.
Thats brilliant. If customers arent happy there would be no shareholders. There are a few hundred people in this forum and only a few of those share your views. Good luck with cahnging the world.
Quote:
Originally Posted by e90_guy View Post
Also there's less competition amount dealerships in Canada. In GVA, there is not a lot of discount when buying a new BMW may be 1-2k on a 50k car. Unlike canada, the US dealerships are more willing to negoiate.
Everyone on here knows EVERYTHING.........I got $8,000 off my e92 335 last year and a pal just got $9000 off his M3.
Quote:
Originally Posted by woodpecka View Post
The best way to give a clear message to BMW Canada is to buy your car in the USA.

I would like to do it next time, especially if I could do ED.
That sounds like a good plan. Go and spend more money in the US instead of Canada. Most manufacturers are or have adjusted their prices as the dollar fluctuates. Porsche has taken $5-$12,000 off their msrp.
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      01-30-2011, 09:26 AM   #19
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Quote:
Originally Posted by usher93 View Post
Most cars in Canada no matter the brand are 20/30 percent higher. It's not a BMW only problem. Call it economies of scale or simple greed but its a sad reality. What bothers me more is the bare bones car BMW gives you and how expensive it is for options. I'm going to look at better equipped Lexus and audi s for my next vehicle
This is a frequently covered topic in the papers every time we get to par on the loonie. The luxury vehicles have the greatest gaps. The kick in the ass the rediculous DPI fees we pay and the huge sales taxes on top of that. While dealers argue size inefficiencies ("we sell fewer vehicles and we have more overhead") it's bullshit. BMW recently overtook Toyota in average number of vehicles sold per dealership:

http://www.theglobeandmail.com/repor...rticle1885584/

One of these decades I hope we finally get truely open trade borders.
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      04-06-2011, 02:12 AM   #20
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Originally Posted by Andy M View Post
On the plus side, we have free healthcare (to some extent).
Where do you think our incredibly high taxes go?

Damn we're socialist.
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      04-06-2011, 07:40 AM   #21
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Quote:
Originally Posted by discoboy1 View Post
True, I will probably buy my third BMW this spring, and I do understand that Canada is a smaller market, but look at any other products other than cars and prices have adjusted over the years on many of them.
Price differences were the same when the dollar was at 65 cents...
Maybe I am one of those people who likes to complain, but there are far to many people who will just pay the bill without asking questions.

I find it funny that most of the people who took the time to answer actually defend BMW Canada, although the poll results go the other direction...
I am on both side, BMW Canada of course is greedy, when they can sell the cars in high price than why they need to adjust it? You shouldn't compare the consumer good pricing just based on the currency. Then how about the rest of the world? Usually the importer will hedge the currency so reduce the risk so the rising of CDN against US$ has very litter affect to BMW Canada profit. Also BMW Canada paid the headquater by EU not US$, so no matter how US$ dip, it is still not going to affect BMW Canada profit too.

What I really questionable is the retail gas price! why they jack up the price a lot when cruel oil up but not willing to drop when cruel oil dip! We are paying 20% more today when compare 3 yr ago when cruel oil was all time high! Yes, I know now we have 6% add-on hst but then where is the 14% coming from???? The problem is we have no choice other than not driving!!!
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      04-06-2011, 08:44 AM   #22
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All your points are bang on so don't buy a BMW in Canada... I would never buy a new BMW here, it's a rip off compared to what they give out in the US. There's are tons of other cars out there, literally.
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