E90Post
 


TNT Racewerks
 
BMW 3-Series (E90 E92) Forum > BIMMERPOST Universal Forums > General Automotive (non-BMW) Talk + Photos/Videos > Porsche U.S. Diesel Strategy Interview



Reply
 
Thread Tools Search this Thread
      02-18-2013, 04:19 PM   #1
JSpira
Freude am Fahren
 
JSpira's Avatar
 
Drives: Fünfer, Dreier, +
Join Date: Aug 2005
Location: New York, München, Wien

Posts: 5,253
iTrader: (1)

Porsche U.S. Diesel Strategy Interview

I thought everyone here might find this of interest...

Porsche’s U.S. Diesel Strategy: An Interview with Wolfgang Hatz
by Jonathan Spira
Quote:
Editor’s note: This is the third in a series of interviews with executives at automakers that offer diesel-powered automobiles in the United States.

Porsche is the most recent entrant to the U.S. diesel marketplace. Not too long ago, the idea of a Porsche SUV was somewhat heretical to purists as was a diesel Porsche. However, in order to be competitive in the European market, it became necessary to offer both, hence the Cayenne arrived in 2002, followed by the Cayenne Diesel in 2009. Last year, Porsche introduced the Cayenne Diesel to the United States, becoming the fifth automaker to offer a diesel powered automobile for sale in the U.S.

We sat down with Wolfgang Hatz, a member of Porsche AG Board of Management in charge of research and development, to find out what made Porsche take the diesel plunge and to better understand the future of diesel at Porsche...
<SNIP>
Read the full story »

__________________
Freude am Fahren.

Jonathan




E90 2006 330xi
E90 2006 325i
E39 2003 530i Sport*
E46 2000 328Ci*
E36 1996 328iS*
E36 1992 325i*
E30 1991 318is
E21 1982 320iS*
E21 1979 320 (6-Zyl)*
*retired


Nominated: Most Contributing Member
JSpira is offline   Austria
0
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Forum Jump


All times are GMT -5. The time now is 11:38 AM.




e90post
Powered by vBulletin® Version 3.7.0
Copyright ©2000 - 2014, Jelsoft Enterprises Ltd.
1Addicts.com, BIMMERPOST.com, E90Post.com, F30Post.com, M3Post.com, ZPost.com, 5Post.com, 6Post.com, 7Post.com, XBimmers.com logo and trademark are properties of BIMMERPOST