Quote:
Originally Posted by mkoesel
Now obviously this is a grossly high level comparison. But I don't think we can look at these two and declare that BMW is completely out of their league trying to "bend" CLAR into a Tesla fighter. Disagree?
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I think from a purely objective perspective, the shared platform would be fine. I just don't think "fine" puts BMW in the best market position. I even think there's a chance that EV versions of the car turn out to be really good. The problem will be in market perception. With a platform shared with ICE automobiles, they'll face an uphill perception battle.