Quote:
Originally Posted by M3 Adjuster
BMW M (all) : 102,780 units (+27.2% from 2017) Less- (19,670) X3m40 units = 83,110
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Not to mention:
X2 M35i
M140i
M240i
X3 M40d
X4 M40i
X4 M40d
M550i
M550d
X5 M50d
X6 M50d
X7 M50d
M760i
M850i
Sales of each individually may be relatively low, but taken together I’m sure they make up a significant chunk of the total.
What’s interesting about the individual model sales BMW did reveal, assuming they are indeed the top three selling models as the press release text implies, is that the M2 outsells the M240i (even with the latter featuring both a coupe and convertible model), and the M5 outsells both the M550i and M550d (even with the latter featuring both a sedan and touring model, though the M550* total may eclipse the M5 since I suspect the presence of the M550d in Europe makes the M550i nearly invisible there, while in North America obviously only the gasoline model is offered).
Once BMW’s master plan (to M all the things) is complete by the end of this year *, we’ll also have:
M135i (though it comes at the expense of the M140i, and it may not sell as well)
M235i
M340i
M340d
X3 M (with it and its sibling below being the only new M-proper offerings **)
X4 M
Z4 M40i
X5 M50i
X6 M50i
X7 M50i
* Except the M440i and M440d which must wait for the G22, G23, and G26
** I’m not including the M8 since those will merely replace the departed M6 models
And then we’ll see just how BMW and Mercedes performance vehicle sales stack up. BMW will not have an answer for everything, of course. Nothing to battle the AMG *45 lineup (while Mercedes is adding a new *35 lineup to go against BMW’s M*35i vehicles) and nothing to pit against the AMG GT, the SL55/SL65, and G55/G65. But those are not where the bulk of AMG’s sales are likely to be.
I like this new battleground. Good for enthusiasts.
