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BMW Model Year 2011 Fall Update

* September 8, 2010
* Press Release

Woodcliff Lake, N.J., September 8, 2010... For most BMW models, the 2011 model year began in spring 2010. Below, we outline each of the 2011 models including the changes that will take place from September production.

BMW’s new inline-6 gasoline engine.

Beginning with model year 2011 production, several BMW models (135i, 335i, 535i, 535i Gran Turismo, X5 xDrive35i, and X6 xDrive35i) will switch to the new, single twin-scroll turbocharged inline-6 “N55” engine. The newest BMW inline-6 engine is the first BMW inline-6 to combine turbocharging, High Precision direct fuel injection, and Valvetronic variable intake technology. It features a single, mid-sized turbocharger with a “twin-scroll” housing to boost performance and minimize the response lag. Together, this combination produces the same at 300hp and 300 lb-ft of the previous N54, but the fuel efficiency improves and the emissions are reduced.

A further advantage of turbocharging is that this is the most weight-efficient method to boost engine power and performance. The N55 turbocharged inline-6 weighs approximately 150 lbs. less than an equally powerful eight-cylinder engine displacing 4.0 liters. This lower weight means a significant advantage not only in fuel economy, but also in balancing the car's weight distribution.

Using Valvetronic for the first time on a turbocharged inline-6 allows the engine to “inhale” air for combustion with virtually no delay and with reduced pumping losses. As a result, the engine makes power more quickly than ever before, and this is proven by the N55’s ability to reach peak torque at 1200rpm, 200rpm earlier than its twin-turbo predecessor [N54].

Packaging is better for the new engine, as the BMW Digital Motor Electronics (DME) control unit is now mounted directly to the engine, shortening the required wiring harness length and providing more efficient cooling to the DME through the use of intake air. Furthermore, using a single turbocharger means only a single exhaust stream must find its way to the catalytic converter, so only a single catalytic converter is used on the new engine. The single catalytic converter can be activated more quickly at cold start than the preceding twin-catalyst configuration, so the new engine has a cleaner cold start emissions signature than its predecessor. The new “N55” engine will be installed in the 135i Coupe and Convertible, the 335i Sedan, Coupe and Convertible (excludes 335is models), the new 535i Sedan when it arrives this summer, the 535i Gran Turismo arriving this spring and finally, the X5 xDrive35i and X6 xDrive35i Sports Activity Vehicles® starting with April production.

2011 BMW 3 Series Sedan & Sports Wagon.

The 2011 3 Series Sedan and Sports Wagon are poised to maintain their legendary market leadership with the latest exterior and interior styling, state-of-the-art technologies, and superb ergonomics.

The 2011 335i Sedan receives BMW’s remarkable new turbocharged inline-6 engine with Valvetronic throttle-less intake technology and High Precision direct fuel injection, coupled with a single twin-scroll turbocharger. Output is 300 horsepower. The celebrated 6-speed manual transmission remains standard and the 6-speed Steptronic automatic is optional. 328i models continue to feature the 3.0-liter, 230 horsepower inline-6 engine with magnesium / aluminum lightweight construction and Valvetronic.

With a subtle freshening in 2009, the benchmark 3 Series received updates to exterior design features, a more dynamic profile, and a wider stance. The 4th generation iDrive controller and high-resolution display are now included when equipped with the Navigation system option.

Popular on 3 Series models is an M Sport Package, with sporty components perfectly matched to each vehicle. Beyond the popular Sport Package, the M Sport Package includes an Anthracite headliner, an exterior aerodynamic package with BMW Individual Shadowline trim, and M-specific wheels, door sills, footrest, gearshift lever, and steering wheel. The M exterior color LeMans Blue Metallic is also available on 3 Series models with the M Sport Package.

2011 3 Series Coupe & Convertible

BMW has announced substantial enhancements to the 2011 3 Series Coupe and Convertible, including outstanding style updates for 328i and 335i models and a new engine for 335i models. A new model, the high-performance 335is, also becomes available for the 2011 model year (see next section). All 2011 3 Series Coupe and Convertible models went on sale in Spring 2010.

All-new is the engine for the 335i model (see Page 1). The 6-speed manual gearbox, beloved by North American enthusiast drivers, remains standard, and the well-known 6-speed Steptronic automatic is optional, now available with “pull-style” shift paddles on the multifunction steering wheel.

The profiles of the BMW 3 Series Coupe and Convertible are instantly recognizable at first glance. Beyond the basic shape of the cars and their classic lines, the new design of the headlights, the enhanced depth and detail of the taillights, the interior, and even the exterior mirrors were specifically created for the Coupe and Convertible. These unique design elements reflect the sporty character of the car. The driver who chooses a two-door vehicle desires a car with dynamic looks as well as driving performance. With this in mind, BMW engineers and designers set out to create a unique, unmistakable blend of design features and most importantly, driving pleasure.

2011 335is Coupe & Convertible

The hot new BMW 335is Coupe and Convertible are each destined to take a place in history among the line of desirable, often collectible, BMW “s” models. Based on the newly-enhanced BMW 3 Series Coupe and Convertible (see previous page), the new BMW 335is features the award-winning, twin-turbocharged BMW inline-6 engine, specially tuned and equipped to produce 320 horsepower and 332 lb-ft of torque from its 3.0-liters. For the first time on a BMW 3 Series in the US, the 7-speed Double Clutch Transmission (DCT) with Launch Control will be available as an option, in place of the standard 6-speed manual transmission. Equipped with the DCT, the 335is Coupe is capable of 0-60mph acceleration in 5 seconds flat.

The “s” was first seen by North Americans on the original BMW 3 Series, which was imported from 1977-1983. The 1980 BMW 320is included the most desirable 3 Series equipment, including Recaro sport seats, sport steering wheel, halogen high-beams, sunroof, dual color-keyed wing mirrors, anti-sway bars, exterior aerodynamic enhancements, and cross-spoke light-alloy wheels. Later in the1980s, the BMW 3 Series and 5 Series were each available as “s” models, including the BMW 325es, 325is, and 535is. Again, sticking with a proven formula, BMW gave the “s” models enhanced aerodynamics, sport suspension, on-board computer (OBC) and Check Control, sport leather seats, and other features. As the newest “s” model, therefore, the 2011 BMW 335is follows its lineage by offering stunning looks, more power, and a raft of functional, performance-inspired equipment tailored to suit the enthusiast driver.

BMW EfficientDynamics

The Intelligent Way to Reduce Fuel Consumption and Emissions.

BMW’s commitment to reduce harmful emissions and help protect the environment is unique in the automobile industry. BMW applies its EfficientDynamics principles to each model by using lightweight components in key areas, new technologies for improved powertrain efficiency and more importantly, planned sustainability for the long term reduction of fuel consumption and emissions output.

A recent Environmental Defense report shows that BMW’s fleet average for CO2 emissions was reduced by 12% from 1990 - 2005 and its fuel economy improved by 14%, despite the introduction of many new passenger cars and light-duty trucks. This not only demonstrates our long-standing dedication to help the environment, but our ability to do so with every vehicle that wears the BMW roundel.

In this period of time, BMW has introduced many industry-leading technologies across its entire model range, such as Valvetronic throttle-less engine control, on-demand coolant and hydraulic pumps for reduced parasitic losses, and High-Precision Direct Injection. In 2009, BMW added two 50-state BMW Advanced Diesel models for an unprecedented combination of performance and low emissions. In some 2010 and 2011 models, BMW introduced Brake Energy Regeneration, Auto Start-Stop technology and two BMW ActiveHybrid models. It is our unending goal to develop technologies and vehicles designed to combine the efficiency our customers desire with dynamics and performance our customers expect.

BMW ConnectedDrive Innovations: Advanced on-board use of mobile phones and music players.

Beginning with September production there will be enhancements to BMW Assist with Bluetooth and the iPod/USB Adapter. These enhancements extend the functionality through improved integration of mobile devices into the vehicle. These new features are made possible by hardware advances. (All Models)

BMW Assist with Extended Bluetooth

The Bluetooth functionality is extended beyond hands-free and phonebook support with multiple innovations. Feature support is dependent upon compatibility with the mobile device.

RIM Smart Phone Integration

• * Mobile Office: The industry-first mobile office integration of BlackBerry Smartphones, a customer can access email, text messages, and notes through the iDrive system providing seamless integration with the vehicle. Safety and avoiding driver distraction is paramount at BMW. In order to maintain the driver’s focus on the road, the vehicle’s voice control system (included with navigation) will read messages aloud via text-to-speech. The central screen will also display the only the first three lines of text. The full text can only be displayed when the vehicle is parked. Compatible BlackBerry hardware, firmware, and feature set will be announced later.
• * vCard photo support: Images of contacts stored in your phonebook are downloaded from the device and shown on the vehicle display. When the mobile phone rings, a picture of the caller will appear on the vehicle display.
• * External Call Lists: External call list handling downloads the “re-dial” and “received calls list” at every reconnect of the mobile device and after each call.
• * Bluetooth Music Streaming: Bluetooth music streaming offers wireless audio streaming from the mobile device to the vehicle. Music stored on the mobile phone is played and controlled through the iDrive controller.

iPod/USB Adapter

· iPod One-wire integration: The iPod connection no longer requires the “Y-cable” for separate aux-input for sound. The iPod USB cable supplied with the iPod is all that is required to connect the device to the vehicle. The music is transferred directly from the iPod digitally to the sound system via the USB connection.· Album Cover Art: If cover art is contained in the metadata of a particular song, it will show on the vehicle display while the song is played.· Voice Control of Devices: The driver can control external devices and select genre, artist, album, and song title with the voice control system included with Navigation System.· Mobile Phone Device Driver Update: In combination with BMW Assist, the USB port can be used to upload new mobile phone and audio player device drivers. (Release timing for this feature and device driver availability are subject to change.)